July 15, 2021 at 1:00:00 PM
Helen Yuen
(410) 244-1900 x241
marketing@avam.org
Courtesy of Route One
Image:
BALTIMORE, MD - The American Visionary Art Museum has partnered in a first-time, exciting collaboration with another quintessentially Maryland organization—Route One Apparel—to launch a colorful collection of AVAM-branded merchandise that will distribute across the retailer's extensive network of 100 retailers across the state, including AVAM's own museum store Sideshow (TO BE CONFIRMED), and on its popular eCommerce platform RouteOneApparel.com. The AVAM Collection consists of t-shirts; baseball hats; socks and other apparel; pet leashes and other merchandise themed with Fifi, the museum's pink poodle that competes in the institution's Kinetic Sculpture Race every year. Other designs include the museum's iconic AVAM eye and its signature exterior mosaic walls. Orders can be placed at
https://www.routeoneapparel.com/collections/american-visionary-art-museum
"Many Visitors say AVAM is their most healing place, not just their all-time favorite museum. We love helping spread that joy through this new partnership with Route One and expect to see these happy mementos of AVAM fandom pop up all around planet earth! Thank you Route One, and our beloved Sideshow Museum store, for giving fans a wonderful way to take a slice of AVAM home,” says Rebecca Hoffberger, Founder and Director of the museum.
“Our company is all about celebrating the most fun and unique aspects of living in our region, and that makes AVAM a perfect partner for us,” echoes Ali von Paris, CEO & Founder, of Route One Apparel. “Between its iconic eye and the ever-popular Fifi, AVAM is associated with some of Baltimore’s most recognizable and popular imagery. We are beyond excited to partner on these fun designs that we know AVAM and Route One fans will love to own.”
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About the American Visionary Art Museum (AVAM) is a Congressionally-designated national museum and education center dedicated to intuitive, self-taught artistry. It champions the role intuition plays in creative invention and innovation of all sort — be it art, science, engineering, humor or philosophy, and especially in compassionate acts of social justice and betterment.
About Route One Apparel is the area’s original source for trendy and affordable Maryland pride apparel and accessories. Founded by Ali von Paris in 2010 from within her dorm room at University of Maryland, Route One Apparel now offers more than 3,000 unique products and designs that let customers make a “STATE-ment” and express their love of their hometown. Route One Apparel merchandise is available at RouteOneApparel.com and at select retailers across the region.